The Product Story Behind Apple's Mind-Blowing Q1 2012 Results

by David Chin on January 26, 2012

MG Siegler, writing for TechCrunch:

A new iPhone plus holiday shopping season is apparently like gasoline on a fire. Now we know.

But it would be foolish to think that Apple’s big numbers were only about the iPhone. Remember, Apple set new records in Mac and iPad sales as well. The iPad in particular is interesting because while it’s Apple’s newest business, it’s already the second-largest in terms of revenue. This past quarter, 20 percent of revenue came from iPad sales.

The third-biggest source of revenue is Mac sales – they accounted for 14 percent of Apple’s revenue last quater. In other words, 87 percent of Apple’s revenue last quarter was from products that all saw record sales.

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